Dive Summary:
- At the FETC 2013 conference in Florida, Pearson unveiled its new line of K-5 learning content developed with Montgomery Country Public Schools in Maryland, one of the top school district in the country.
- The product, which is known as Pearson Forward, meets the new, stricter Common Core State Standards of at least 45 states.
- As part of the partnership, Pearson paid Montgomery Country Public Schools $2.25 million to develop material and curricula to improve student learning and better the U.S. education system.
From the article:
"... The idea of Forward, also known as Project North Star, was to use teachers and experts from the school district to help design the new education products with the aim of boosting student achievement. When the partnership first formed, Pearson agreed to pay Montgomery County schools at least $2.25 million to develop the material. The deal also gave the private company access to 'the expertise of one of the nation’s top school systems and the right to use its name and its top employees as sales tools,' according to a Washington Post story about the contract when it first emerged in 2010. ..."