Dive Summary:
- A new company called Spark is looking to stop the trend of child obesity rates, which have tripled in the last 30 years, by offering guidance to schools on how to encourage more physical activity during the school day.
- Studies have shown a correlation between physical activity and academic performance, and Spark representative Ellen Ormsby says thousands of schools have implemented the company's program to enhance physical education and incorporate more physical activity into the classroom.
- Partnering with other organizations, Spark is launching the "Healthy School Makeover Contest," which offers a $45,000 prize package that includes a health and nutritional education curriculum for teachers.
From the article:
October 16, 2012 Child obesity rates have more than tripled over the past 30 years, putting kids at risk of developing conditions that typically only affect adults – such as diabetes, hypertension and heart disease. But a new organization called Spark is trying to put a stop to that trend by offering schools guidance on how to encourage more physical activity throughout the day. ...
