Dive Brief:

• Google Capital lead a funding round in which Duolingo landed $45 million.
• Currently the most downloaded "education" app on both Google Play and iTunes, Duolingo helps individuals master new languages.
• The app is celebrated for its new approach to language learning, as it is both mobile and gamified.

Dive Insight:

“Duolingo’s mobile­first, adaptive, and gamified platform is changing the way people are learning languages across the globe,” Google Capital partner Laela Sturdy said in a press release. “We were blown away by Duolingo’s growth and engagement numbers, and we’re thrilled to partner with them as they shape the future of education.”

The digital aspect of Duolingo is a big benefit for language learning, as each tap a user makes can be analyzed. Of course, the gamified aspect makes it fun and is also an asset in getting users to return to the app.